AJ Chambers – Creative Fire

As a brand, AJ Chambers is one of the most trusted accountancy practice recruitment agencies in the UK. In addition to their flagship brand focusing on placing candidates within outsourcing, accounts, auditing, corporate finance and taxation, they also have three distinct divisions.

Nelson Chambers specialises in the recruitment of legal professionals; A&F Chambers focused on accountancy and finance, and M&A Chambers (mergers and acquisitions recruitment).

AJ Chambers approached Creative Fire with the ambition of developing a clear and concise brand in readiness for further growth.

When we first started working with AJ Chambers, the brand consisted of AJ Chambers and Nelson Chambers. The company’s Essex office was steadily growing, but they needed to elevate their brand to step-up the pace of coverage throughout the UK.

Without an established in-house marketing team, AJ Chambers needed to make sure its branding was not only clear, but consistently used across all its divisions.

Our first step was to undertake a full brand audit to understand exactly how the brand was being used across the AJ Chambers and Nelson Chambers website.

At the same time, this involved a complete re-design of both websites, working in collaboration with 6RedSquares to bring our ideas to life.

With Creative Fire’s help, AJ Chambers’ brand continues to grow. Following the website re-designs, we now work with AJ Chambers’ in-house marketing manager to ensure consistency across all their brand spaces.

This includes everything from event flyers and exhibition banners to digital banners and mailshots. We also support them with engaging video production to elevate their brand and engage their many highly-experienced candidates.